Tue, 12 August 2014
LENA Phoenix, along with her husband, Steven founded the XeroShoes, a company, that manufactures the popular Xero Shoes, which are a modern spin on the traditional barefoot running sandal — durable, stylish and affordable — and so light and low-profile, it’s like you’re not wearing anything.
Xero Shoes were inspired by the huaraches sandals worn by the Tarahumara Indians of Mexico who were featured in the New York Times bestseller, Born To Run. Their mission? Help people “Feel The World” on a greater scale with Xero Shoes!